We all know
the importance of anchor text when it comes to placement in the search engines, especially Google.
Our latest article explains why this is so, and includes some information from one of Google's recent patent applications.
Excerpt:
One of the things Google looks at is the changes in anchor text over time. These changes, the application says, may indicate not only an update in the document, but also "a change in focus."
To illustrate this, Google says if it notices a significant change of a document's content with the anchor text in the document's backlinks, they may infer that the domain expired and been purchased by someone else.
Don't miss this informative article.
# posted by LinkMaster @ 1:28 PM
